The increasing internationalization and globalization of communication, business and industry is leading to a wide cultural diversification of individuals and groups of users who access information, services and products. If interactive systems are to be usable, useful, and appealing to such a wide range of users, culture becomes an important HCI issue. Therefore, HCI practitioners and designers face the challenges of designing across different cultures, and need to elaborate and adopt design approaches which take into account cultural models, factors, expectations and preferences, and allow to develop cross-cultural user experiences accommodating global users.

The Cross-Cultural Design (CCD) Conference, an affiliated conference of the HCI International Conference, arrived at its 13th edition and solicits papers from academics, researchers, industry and professionals, on a broad range of theoretical and applied issues related to Cross-Cultural Design and its applications.

Call for participation leaflet (101KB)

The related topics include, but are not limited to:

  • Cross-cultural communication
  • Cross-cultural interaction
  • Cross-cultural management
  • Cross-cultural product and service design
  • Cultural differences
  • Culture and psychology
  • Design for social change in global markets
  • Design for social development
  • Developing HCI expertise and capability worldwide
  • International ethnographic studies
  • International standards
  • International usability evaluation
  • Cross-cultural training
  • Cross-cultural negotiation
  • Communication barriers
  • Intercultural business communication
  • Organizational culture under globalization
  • Leadership in the global company
  • Program Chair

    P.L. Patrick Rau

    Tsinghua University, P.R. China

  • Board Members

  • Kuohsiang Chen
    Fuzhou University of International Studies and Trade, P.R. China
  • Na Chen
    Beijing University of Chemical Technology, P.R. China
  • Wen-Ko Chiou
    Chang Geng University, Taiwan
  • Zhiyong Fu
    Tsinghua University, P.R. China
  • Toshikazu Kato
    Chuo University, Japan
  • Sheau-Farn Max Liang
    National Taipei University of Technology, Taiwan
  • Dyi-Yih Michael Lin
    I-Shou University, Taiwan
  • Rungtai Lin
    National Taiwan University of Arts, Taiwan
  • Wei Lin
    Feng Chia University, Taiwan
  • Robert T.P. Lu
    Sichuan University – Pittsburgh Institute, P.R. China
  • Chun-Yi (Danny) Shen
    Tamkang University, Taiwan
  • Hao Tan
    Hunan University, P.R. China
  • Pei-Lee Teh
    Monash University Malaysia, Malaysia
  • Lin Wang
    Incheon National University, Korea
  • Hsiu-Ping Yueh
    National Taiwan University, Taiwan
  • Run-Ting Zhong
    Jiangnan University, P.R. China